What should the core values for our company be? Being a HUGE comic buff, I took this as the opportunity to frame our mission and values within the metaphor of an epic adventure. So here is the list of our core values, based on 10 Lessons Startups Can Learn From Superheros. (substitute “Superheros” for “Your StartUp Company”)
Like Batman, you have to keep pressing on to the very last breath. Challenges are overcome by wholeheartedly committing to unrelenting persistence.
There are no excuses if you don’t save the girl from the burning house. There are just results, not reasons, you either save the day or you don’t. Gray area is for Kafka not comic hereos.
Flash is the fastest and we all know it. . If you’re the back end developer, you are the best developer in the world, and everyone on your team knows it. Let great talent excel in areas where their superpowers are most needed.
Captain Marvel may be a cheeseball, but he knows what he stands for. Startups die when they are not clear on their mission.
Superheros have flaws, every member of your team will also. The goal is not perfection, it’s the pursuit of perfection.
Don’t do it because you want the attention.
If you do it right, you’ll get it anyway
Superheroes help people by solving problems. Startups should be obsessed NOT with themselves, but with how they are going to help other people and solve their issues.
You always have to have each other’s back. Its you vs. the world and brining together your own team of superheroes, and the mutual respect, loyalty, and camaraderie of that team is vital.
No matter how super you think you are, you’re strength comes from your character not your talent. Be courageous, be respectful, be honorable, be selfless.
The same effort it takes to start a lemonade stand or college club, is the same raw effort it takes to change the world. Your goal is not to build a product or get traffic… Your goal is to accomplish the most amazing feat imaginable. Make the Product, Save the World.
And here is a presentation I gave on the topic with the presentation: